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Internet Marketing in a Nutshell

What is Internet Marketing? You have heard about Internet Marketing, but do you really know what it is? If you search for a definition of Marketing, something like this is bound to come up: “researching the needs of the market, product conceptualization, pricing, and promotion through advertising”. In short, marketing deals with the conception and promotion of a product. If you work for a big agency or corporation, internet marketing means probably just that, marketing through a new media channel. Marketing is often confused with advertising, because advertising  is one of the most visible activities of a marketing strategy and generally the most expensive. Advertising means making the message about your company, product or services reach your market. It also encompasses behind the scenes work like the processes involving the conceptualization of strategies and … Read entire article »

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